Humans are primarily driven by their emotions. Jonathan Haidt, in his book The Righteous Mind: Why Good People Are Divided by Politics and Religion (Vintage, 2013), uses the metaphor of an elephant and its rider to describe how the human mind works. The elephant represents the emotion part of the human brain. It makes most of the decisions. The rider represents the rational part of the brain. It can sometimes influence the elephant, but it mostly provides justifications for the elephant’s decisions. [Chris Richardson (2018), Microservices Patterns]

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